Celebrating exactly 1 year of celebrated Australian designer, Magdalena Velevska, at the helm of Seduce, it would be remise of us not to give a nod to the success Seduce have had in the last 12 months. Seduce have been around for 25 years as a women's fashion retailer and it's no surprise that they're still going strong - a testament to ...
#DesignYourDestiny at Westfield Parramatta
Westfield Parramatta has rapidly become a fashion hub like no other. The popular retailer hosted a night of fashion and glamour last Thursday evening, appropriately dubbed "Design your Destiny" where guests were invited to make their sartorial dreams come true. Former Miss World Australia, Erin Holland, commenced the evening with a stunning vocal rendition of "Somewhere over the ...
Do you really shop at Target?
Recently I was sitting in a room with some school mums, watching our children play pass-the-parcel, chatting away about chocolate, our children and homework (or lack thereof). Inevitably, the conversation turned to shopping - the brands we liked, the ones we didn't and how we dress for the school run. When my turn came to speak, at ...
Have you seen Karen Gee on the News?
As the former Mrs Australia Globe, Karen Gee runs an emerging fashion empire and is a mother to five children. A few years ago, in a world of disposable fashion, Karen recognized a gap in the market for effortless, custom-made pieces that made women of any age and size feel classy and sexy ... and ready to take on ...
Tread Carefully
Everyone has a story about why they became a blogger. This is mine. My whole life, I harboured a dream to work in fashion - to wear impeccably made garments and shoes. However, a few years ago I was diagnosed with a chronic disorder – a disability that effects the mobility and balance in my legs and ...
Melbourne Cup Birdcage 2015
It’s 4.30 am and my alarm is beeping. My husband stirs and mumbles something like “is it worth it?” “Of course it is!” I respond as I give him a quick peck on the cheek and bounce out of bed. For those of those who know me, they know I’m not a morning person … ...